A few times a year we pick two chapter members to go head to head in what we call the “marketing showdown” The whole premise of the marketing showdown is to demonstrate action and implementation. All of the chapter members and myself each receive and enjoy reading Bill Glazer & Dan Kennedy’s NO B.S. Marketing Newsletter every month. The newsletter is jam packed full of insight, business strategies and marketing success nuggets.
A couple of times per year I hold what we call a marketing showdown. It is where I challenge two chapter members to read the NO B.S. Newsletter, run with an idea and monetize it by the next chapter meeting. So the showdown is basically about getting results in less than a month, but it serves as a great learning experience for all of the group to participate and benefit.
The showdown challenges the members to pick a nugget or strategy from the NO B.S. newsletter and then implement the strategy or idea into their business prior to the next monthly chapter meeting. Then live at the meeting, each of the two members go head to head in the showdown. They each have 10-15 minutes to get in front of the group, discuss and share how they implemented the strategy and report back with their results and how they monetized or grew their business thru the Dan Kennedy NO B.S. principle learned from the newsletter.
Then our whole chapter votes to pick a winner. Not only does the winner get a bunch of fine bonuses and prizes, but most importantly they get the pride and satisfaction of knowing that they took action, implemented an idea and got results in a short period of time. The confidence and success that comes from these sort of activites is just one of the many ways that makes our group so much different from a typical networking group.
If you would like to be my guest at an upcoming chapter meeting please click on the links in the right side bar…….or feel free to visit:
Also be my guest and feel free to sign-up for our printed monthly newsletter at: www.philadelphiamastermind.com/free-gkic-philly-newsletter
And finally, please don’t hesitate to email me at info@gkic-philly.com for more details about how GKIC-philly can take you and your business to the next level.
To your continued success,
Mike Capuzzi – proud leader of GKIC-philly
May 2010 - GKIC-philly Chapter meeting
Tags: Bill Glazer, Dan Kennedy, direct marketing, effective, GKIC, success
